Technical SEO,
built to rank #1
— and stay there.
Senior SEO Specialist with 4.6+ years turning crawl audits, schema, and Python automation into compounding organic growth for education, healthcare, e‑commerce and real estate brands.
Numbers Google Search Console agrees with.
Live metrics pulled straight from client GA4 & GSC performance reports — not vanity stats.
Real keyword climbs, position by position
Sampled straight from the tracking sheets — position 20 on the left, position 1 on the right.
Four roles, one thread: search visibility that converts.
From agency-side multi-client SEO to leading recovery-and-growth strategy in-house.
- Delivered 397.92% growth in organic users (2,309 → 11,497) and 413.41% growth in new users QoQ via GA4.
- Scaled Search Console clicks ~266% (2.95K → 10.8K) and impressions ~269% (642K → 2.37M) in 3 months.
- Built Python + WordPress REST API automation creating tens of thousands of location/course pages — 90% faster than manual builds.
- Directed topical authority development across the MBBS‑abroad keyword universe.
- Ran semantic/LSI, schema markup and Core Web Vitals programs across a multi-client enterprise portfolio including Simpolo Tiles & Bathware.
- Resolved indexing anomalies, duplicate content and crawl errors through full technical audits.
- Redesigned internal link architecture to maximise crawl efficiency and PageRank flow.
- Converted competitor gap analyses into integrated content + link-building campaigns.
- Implemented JSON‑LD structured data and keyword-cluster optimisation for MBBS consultancy sites.
- Built topical authority maps that lifted rankings for competitive university-specific terms.
- Managed multi-industry campaigns including US-based international accounts.
- Built content calendars and internal linking strategy to sustain long-term organic growth.
Three verticals, three different growth levers.
Education, home & building materials, and long-run technical SEO retention.
EOCL India
Full SEO recovery for an MBBS‑abroad consultancy — rebuilt architecture, meta frameworks and content clusters, then automated page creation at scale via the WordPress REST API.
Simpolo
On-site optimisation of 162 pages/month, AI‑Overview capture (7 → 62 keywords) and chatbot conversion tuning drove leads past target for the first time.
Mont & Palmetto
146 keywords tracked for Mont Surfaces since 2017 — with core terms like "Porcelain Slab Surfaces Pittsburgh" defending position #1 across 100+ tracking cycles. Palmetto Hot Tubs held top‑page rankings for its core Charleston, SC service terms.
Full-stack SEO — from crawl budget to conversion.
Core competencies, straight from four-and-a-half years of client work.
Technical SEO
Full-site audits, crawl optimisation, indexation management, Core Web Vitals, schema & structured data.
On‑Page SEO
Semantic & LSI optimisation, meta frameworks, heading architecture, canonical management.
Off‑Page SEO
Link acquisition strategy, authority building, backlink gap analysis, outreach campaigns.
Content Strategy
Topical authority frameworks, content briefs, keyword clusters, competitor gap analysis.
Programmatic SEO
Bulk page creation at scale via REST API / Python — location & service-specific landing pages.
Local SEO
Google Business Profile optimisation, local citations, geo-targeted landing pages.
Paid Media
Google Ads (Search Certified), Meta Ads, CPL optimisation, performance funnels.
Analytics
GA4, Google Search Console, Tag Manager, Facebook Pixel, Hotjar.
Automation
Python scripting against REST APIs, web crawlers, AI-assisted SEO & content workflows.
Tools built to replace the tools that cost money.
When a workflow was too slow or a subscription too expensive, the fix was to build it.
WordPress Bulk Page Creator
Python script against the WordPress REST API that bulk-creates and updates thousands of location- and service-specific pages, eliminating manual Elementor workflows.
Desktop SEO Crawler
In-house Python GUI performing full-site technical audits — URL extraction, status codes, metadata, heading validation and internal link mapping, auto-flagging issues.
SEO Shades
Founded and run an educational platform sharing advanced SEO, link-building and organic growth frameworks with the wider SEO community.